Corporate Social Responsibility

National and local communications for the Kraft Hunger Challenge, Kraft Canada’s national fundraiser for Food Banks Canada. Over six years raised $3.75 million in donations for food banks across the country and increased participation of local food banks by 40%.

Citizenship, Communications, Project Management
Content Creation, Corporate Social Responsibility, Digital Advertising, Influencer Marketing, Integrated Marketing Communications, Media Relations, Message Development, Research, Social Media, Sponsored Content, Sponsorship Activation, Strategic Planning